Social Media

The Rapid Evolution Of Digital Advertising

evolution digital advertising

Digital advertising has come a long way With over 16 million internet users in 1995, Yahoo, one of the first famous web services providers, was the first to introduce search ads. A couple of years later, Google developed AdWords and the digital advertising boom became inevitable. Attempting to be non-intrusive and at the same time

Marketing Communications|Social Media

Why Daniel Wellington wins on Instagram

daniel wellington instagram

Established in 2011, Daniel Wellington is a watch company named after a British traveller. With its headquarters in Uppsala, Sweden, this brand has named its watches after different cities in England. As stated on its official website, these series of minimalistic, vintage-looking watches equipped with interchangeable NATO and leather straps mainly target young audiences. Daniel