Hey there! I am a digital marketing strategist who writes about the evolution of communication between brands and consumers, innovative content strategies and how new media is helping people connect. An untiring advocate for personal branding, I have contributed to several websites. As a side project whilst at university, I created the @HumansofUnimelb platform in 2017 where I continue to curate user-generated content with the aim to support students’ personal branding.

Having worked over six years in the marketing space, I have hands-on experience in building brand reputation and implementing marketing strategies. I have a master’s degree in marketing communications from University of Melbourne and I am currently working as the Social and Content Coordinator at IDP Education.

For enquiries, feel free to connect with me at prachistyagi[at]gmail[dot]com